| A portal may use a search engine's application programming interface (API) to permit users to search intranet content as opposed to extranet content by restricting which domains may be searched. Apart from this common feature, web portals may other services such as e-mail, news, stock s, ination from databases and even entertainment content. Portals provide a way for enterprises and organizations to provide a consistent "look and feel" with control and procedures for multiple applications and databases, which otherwise would have been different web entities at various URLs. The features available may be restricted by whether is by an authorized and authenticated user (employee, ) or an anonymous website visitor. In the late 1990s, the Web portal was a Web IT buzzword. After the proration of Web browsers in the late-1990s, many companies tried to build or acquire a portal to attempt to obtain a share of an . The Web portal gained special attention because it was, for many users, the starting point of their Web browsing if it was set as their page. The content and branding of a portal could change as Internet companies merged or were acquired. Netscape became a part of America Online, the Walt Disney Company launched Go.com, IBM and others launched Prodigy. Portal metaphors are widely used by public library sites for borrowers using a login as users and by university intranets for students and for faculty. Vertical markets remain for ISV's (Independent Software Vendors) ing management and executive intranet "dashboards" for corporations and government agencies in areas such as governance, risk management, and compliance Classification Web portals are sometimes classified as horizontal or vertical. A horizontal portal is used as a plat to several companies in the same economic sector or to the same type of manufacturers or distributors. A vertical portal (also kn as a "vortal") is a specialized entry point to a specific market or industry niche, subject area, or interest. Some vertical portals are kn as "vertical ination portals" (VIPs). VIPs provide news, editorial content, digital publications, and e-commerce capabilities. In contrast to tritional vertical portals, VIPs also provide dynamic multimedia applications including social networking, video posting, and blogging. Types Personal portal A personal portal is a Web Page at a Web site on the [World Wide Web]] or a local HTML page including JavaScript and perhaps running in a modified Web browser. A personal portal typiy provides personalized capabilities to its visitors or its local user, providing a pathway to other content. It may be designed to use [distributed application,s, different numbers and types of [Middleware (distributed applications)|middleware]] and hardware to provide services from a number of different sources and may run on a non-standard local Web server. In dition, business portals can be designed for sharing and collaboration in workplaces. A further business-driven requirement of portals is that the content be presented on multiple plats such as personal computers, laptops, tablet computers, personal digital assistants (PDAs), cell s and smarts. Ination, news, and updates are examples of content that could be delivered through such a portal. Personal portals can be related to any specific topic such as providing s ination on a social network or providing links to outside content that may help others beyond your reach of services. Portals are not limited to simply providing links. Outside of business intranet user, very often simpler portals become replaced with richer mashup designs. Within enterprises, early portals were often replaced by much more powerful "dashboard" designs. Some also have relied on newer protocols such as some version of RSS aggregation and may or may not involve some degree of Web harvesting. Government At the end of the dot-com boom in the 1990s, many governments h alrey committed to creating government web portal sites for their citizens. These included primary portals to the governments as well as portals developed for specific branches (e.g., a particular government ministry, department or agency), or for specific sub-audiences (e.g., senior citizens, parents, post-secondary students, etc.). Notable government web portals include: Corporate intranets became common during the 1990s. As intranets grew in size and complexity, organization webmasters were faced with increasing content and user management challenges. A consolidated view of company ination was judged insufficient; users wanted personalization and customization. Webmasters, if skilled enough, were able to some capabilities, but for the most part ended up driving users away from using the intranet. Many companies began to tools to help webmasters manage their data, applications and ination more easily, and by providing different users with personalized views. Portal s can also include workflow management, collaboration between work groups or branches, and policy-managed content publication. Most can allow internal and external to specific corporate ination using secure authentication or single sign-on. |
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